You may be surprised to know that it is 5x more expensive to attract new customers than it is to retain existing customers. Oh yeah -...

Something I've learned in nearly a decade of marketing small businesses? It's not always about being the best...sometimes it's about...

Email marketing isn’t just alive and well... it’s doing cartwheels in the middle of your sales funnel. 🤸 It’s direct. It’s personal. It...